Romanian DIY market – The most important news from October 2017

Romanian DIY market – For all our readers abroad, these are the most important news from Romanian DIY market, in October 2017, with focus on DIY retail (home improvement, home&deco, home&garden, furniture, construction materials, power tools etc), provided by BricoRetail.ro, the most important B2B publication in Romania, dedicated to DIY industry.

Romanian DIY marketDedeman

Dedeman, a national leader in the retail of building materials and interior design, announced that is abandoning its intention to invest 20 million dollars in the Republic of Moldova because their project is blocked by local authorities from Chisinau.

Leroy Merlin

Leroy Merlin, one of the world’s leading DIY retailers, part of the French group Adeo and number two player on the DIY market in Romania, announced in a press conference the development strategy for the coming years and a new store in Bucharest, in Theodor Pallady area. Also, at Romanians Retail Real Estate Forum event, Frederic Lamy, CEO of Leroy Merlin Romania, said that the DIY retailer’s focus in Romania will not be on e-commerce, but on building and improving instore shopping experience.

Hornbach 

Hornbach Group announced net sales growth of 3.9% in the first half of 2017, reaching EUR 1,042.7 million (compared to EUR 1,003.6 million in the same period last year).

Praktiker

Praktiker launches the new catalog „Decorations and Decorations” from which buyers can choose from a wide range of home decorating items. Also, Praktiker Romania was voted the best in the „chain of stores for the purchase of ornamental plants and landscaping equipment” for the quality-price offered in the most recent Best Buy Award Romania 2017-2018 in the field of construction from ICERTIAS, Switzerland.

JYSK

JYSK Romania, one of Europe’s largest furniture retailers, decorators and home textiles, part of Scandinavian JYSK Nordic Group, inaugurates its 50th store in Sebes.

Casa Rusu

Casa Rusu, the retail company of Timisoara’s furniture maker Rus Savitar, is currently in a favorable moment of expansion, managing to gain more and more notoriety in recent years. To mark this success, Casa Rusu transforms his image with a modern logo, wanting to align his visual identity with the store experience and the current marketing strategy.

IKEA

IKEA, the Swedish furniture company, launches the first line of furniture for dogs and cats in France, Canada, Japan and the US. Also, IKEA Group reports total sales of € 34.1 billion (compared to € 32.9 billion in total sales in 2016) for the retail segment for the financial year 2017. More, IKEA South-East Europe has completed the licensing process before starting the construction of the store on Theodor Pallady Blvd. no. 57, Bucharest.

ELVILA

Elvila, one of the most famous furniture brands in Romania, recommends 3 models of modern kitchen furniture as an inspiration for the arrangement of this space.

Best Buy Award

The newest Best Buy Award Romania 2017-2018 construction survey from ICERTIAS presented the brands and services that offered the best value for money.

Market research

The volume of construction works increased by 0,5% in August 2017, compared to August 2016, according to the National Institute of Statistics.

Construction works fell 0.2% in the European Union and 0.4% in the euro area in August 2017 compared to July 2017, according to Eurostat data.

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