Romanian DIY market – For all our readers abroad, these are the most important news from the Romanian DIY, Home Improvement, and Garden market in November 2025, provided by BricoRetail.ro.
EXPO DIY 2026 – Smart Green Home, the fifth edition of the professional fair dedicated to the products from construction materials, home improvement, DIY, gardening and home products categories, with focus on green solutions and products, that will take place on the 24th and 25th of June 2026, at the National University of Science and Technology POLITEHNICA Bucharest, announced its first partners and exhibitors for this anniversary edition.
Book a stand or purchase a partner package: www.expo-diy.com/en/exibitors
EXPO DIY – Smart Green Home is a closed B2B event, in the sense that visitors participate for free but they come at our invitation or partners/ exibitors invitation or they register on the dedicated platform: https://expo-diy.com/en/, and we confirm their participation only if it fits into a specific profile, generally a buyer/ acquisition professional, such as:
– buyers (category managers) from retail
– eCommerce buyers
– acquisition managers from distribution companies in this niche
– architects, designers
– managers from construction companies
– managers of developers of residential, office, retail or logistics projects
– business owners from the industry
More details and personalized offers for partners at contact@expo-diy.com or tel. +40720120456
Action
Action, the international discount retailer of non-food products, continued to expand in Romania and opened a new store in Hunedoara and a new store in Turda.
JYSK
JYSK launched the Black Friday 2025 campaign with discounts up to 70% & in all stores and online.
JYSK obtained record results in the market share and EBIT for the financial year 2024-2025.
Agroland
Agroland, the Romanian entrepreneurial group with activities in retail, agribusiness, food production and animal nutrition, consolidates its position in the Pet & Garden retail market and announced an ambitious strategy in Agroland Vision 2030.
Leroy Merlin
According to the recent study made by Leroy Merlin, a specialized retailer in construction, decoration and gardening, the DIY stores remain the main destination for holiday shopping, 7 out of 10 Romanians prefer to see, compare and shop products directly from the store.
Leroy Merlin launched the collection of products and decorations dedicated to the winter holidays.
HORNBACH
URBANO Shopping & Living, the biggest commercial park in Transilvania, which is developing in Cluj – West, in Florești, and is ready to launch in the spring of 2026, marked a key moment in the project’s evolution: it confirmed a strong mix of national and international brands, as a result of a leasing process developed in partnership with Nhood Romania. Some of the anchor stores confirmed by the commercial centers are Selgros, Lidl and Hornbach.
Brico Depot
Brico Depot Romania, part of the ALTEX group, continued the investment in the modernization of the store network, by expanding and rearranging the unit from Targoviste.
Knauf Insulation
Knauf Insulation opened the new glass mineral wool factory in Tarnaveni.
Somfy
Somfy, a global leader in automating solutions for homes and buildings, named Małgorzatei Jasińska as Managing Director of Eastern Europe.
Lider Servicii
According to Lider Servicii, one of the main suppliers of thermal insulation and construction materials in Romania, the liberalization of energy prices accelerated the interest for energy efficiency solutions strongly, determining a significant increase in the demand for performant thermal insulation materials and systems.
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