Videolux Holding company, the owner of Paktiker network in Bulgaria, opened last week a new Praktiker store in Vratsa, the 12th store in the country.
„This is the newest and perhaps the most beautiful Praktiker store in the country. Why is the best – because in the last 4-5 years since Praktiker developed under our leadership, we learned a lot. We learned how to make a really nice store in every aspect. Praktiker is lighter, well-ordered, easy to navigate and find the right, friendly and fit for the whole family and is better loaded with a different commodity than what it was years ago”, said Todor Belchev, Chairman of the Board of Directors of Videolux Holding, at the opening ceremony.
The new Praktiker store from Vratza have a new modern building, covering an area of nearly 7.500 sqm, of which the sales area has 5.000 sqm. The commercial space of the the spacious store will delight consumers with a light and cozy atmosphere and functional layout and organization, so they can easily see and find out what they need.
The new store offers its customers an rich assortment of over 50,000 items for the creation and home improvement of the home and garden. At affordable prices, they will be able to buy products from leading global and bulgarian manufacturers for construction, furnishing and repair.
Customers will also be able to take advantage of useful services such as 3D bath design, cutting and edge trimming, paint tinting, purchase of purchased goods, payout purchases, extended warranty coverage of products and free parking with 125 parking spaces, connected to the parking lot of the Technopolis hypermarket. Over 70 employees will provide good service and professional consultation to the clients.
Praktiker is a former german DIY & home & garden chain. On the bulgarian market it started in 2004 and for a short time it was one of the leading chains that develop this sector in the country. For 10 years, Praktiker builds 9 stores – two in Sofia and one in Plovdiv, Varna, Burgas, Rousse, Stara Zagora, Pleven and Veliko Tarnovo.
In 2014 the bulgarian company Videolux Holding, owner of the IT &C & technology retail division, acquires the whole business of Praktiker for Bulgaria. The company launched a consistent modernization and an upgrade of all Praktiker stores and a selection of more convenient locations for some of them. In 2017 Praktiker opens two new hypermarkets in two new cities – Yambol and Shumen. And now in Vratsa, the 12th store in the country.
This article is part of the CEE DIY retail category from www.bricoretail.ro B2B publication and bring together news, in english, from Central and East Europe markets related with DIY and home improvement retail
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